ATOM MB AND CERIM JOIN FORCES: AVANTIUM IS BORN
Posted by Atom MB
Atom MB and Cerim give life to a new industrial project with the aim of strengthening the offer and the international competitiveness of the two companies in the footwear machinery market.
AVANTIUM is the company, equally owned 50% by ATOM and 50% by Cerim, in which the industrial contents of Cerim and MB will converge. A synergy that will make it possible to optimize customer service and strengthen the international presence, as well as guaranteeing the full protection of all human resources.
The goal is to strengthen the experiences of individual brands and to jointly develop the production and distribution network with an enlarged and integrated catalog of products.
A consolidation operation in which the shareholders have decided to invest without resorting to external finance, agreeing on an industrial plan that starts from a strong structural choice: unite to grow.